New iPad Sports App Relaunched by Betfair in 2012

February 13, 2012 - by mosesbet · Filed Under sports news Leave a Comment 

A new iPad app by Betfair was recently re-launched by the company. The move from the company comes due to a strong demand for mobile gambling, especially on the Apple iPad 2 device. With the proliferation of tablets and smartphones, gamers have a preference for features on hand-held devices.

The recently launched app is available in the app store by Apple. Customers can access a host of useful features through the app. Betting on sporting events is faster with the app. Bets can be placed simultaneously on more than one event with ease. Deposit and withdrawal of funds can also be done fast through a variety of methods, which includes paypal, moneybookers, neteller, credit and debit card.

Useful Features of the Application

The iPad app from Betfair allows gamers to place bets in any Betfair exchange market: Profit and loss scenario pertaining to various markets can also be checked, active bets can be verified and updated any time, and if not matched, the bets can also be cancelled using the app. The iPad app also enables users to manage their account details. Betfair’s ambassadors such as Will Greenwood, Michael Vaughan, Paul Nicholls and Lee Dixon have developed suggestions that users can employ when betting via the app.

iPad App – First Among a Set of Launches from Betfair

According to Betfair, the iPhone app is the first among a set of mobile app releases to come from the company. The app has a unique page that provides easy access to a host of popular sporting events along with live score updates.

iPad Launched after Strong Mobile Trading Growth

Betfair recorded significant growth in mobile betting in the last quarter of 2011. According to the results of the firm, over £800m was traded through mobile devices. This resulted in a revenue increase by £9.1m – 73% rise in exchange revenue.

At present, the mobile betting service team of Betfair comprises of 60 members. Anil Bhagchandani, the head of Betfair’s mobile division stated that a large number of bettors are moving from the web to mobile devices. The bettors have shown a tendency to bet for a longer time on mobile devices.

The first initiative taken by Betfair for mobile gambling was the launch of J2ME handsets. Since then, the company has launched apps for Blackberry, Android and iOS.



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